About.
RED TEAM STRATEGY INC.
We’re committed to guiding you through the proposal process to create strategic, winning submissions.
PRINCIPAL
Colleen Reid is the Principal of Red Team Strategy Inc., she has over a decade of experience in the architecture, engineering, and construction industry. Having collaborated with national and provincial organizations in Canada and the United States, she understands the business environment that her clients operate in. This enables her to identify their needs and deliver services that not just meet their requirements but exceed their expectations.
About.
RED TEAM STRATEGY INC.
We’re committed to guiding you through the proposal process to create strategic, winning submissions.
PRINCIPAL
Colleen Reid is the Principal of Red Team Strategy Inc., she has over a decade of experience in the architecture, engineering, and construction industry. Having collaborated with national and provincial organizations in Canada and the United States, she understands the business environment that her clients operate in. This enables her to identify their needs and deliver services that not just meet their requirements but exceed their expectations.
Why Us?
A STRATEGIC APPROACH
Growth and innovation are important, but big picture thinking can be tough, especially when you’re busy with day-to-day transactions. Red Team Strategy Inc. will help you think about your proposal, marketing and communication approaches in a whole new way, bringing a fresh perspective to grow your business. We have worked with architecture, engineering and construction firms, leading the production of thousands of winning proposals. We thoughtfully link proposal requirements with your team’s differentiators. We help you create submissions that are compliant and accurately identify and specifically address your clients’ underlying needs.
Services.
Red Team Strategy Inc. can help improve your proposals and streamline your sales process. From cradle-to-grave proposal management to a la carte services, we have the knowledge and tools to help you win the deal and achieve a higher win rate.
01. PROPOSAL MANAGEMENT
Manage every aspect of the submission through the proposal lifecycle.
- Manage Volumes and Sections
- Lead Kick-Off and Review Meetings
- Manage Team Communication
- Facilitate Solution Development
- Develop Messaging
- Perform Review Recovery
02. PROPOSAL WRITING & EDITING
Collaborating with contributors and subject matter experts to craft and polish each section.
Writing
- Facilitate proposal Writer’s Workshops
- Interview Technical Contributors and Draft Narrative
- Create Tailored Narrative from Source Material
- Incorporate Themes and Discriminators
- Identify and Conceptualize Opportunities for Graphics
- Incorporate and Address Review Comments
- Ensure Proposal-Wide Consistency
Editing
- Rewrite and Refine Narrative to Improve Messaging and Flow
- Edit and Write Technical Content
- Edit for One Voice
- Edit to Achieve Page Count
- Ensure Consistent Style and Logical Flow
- Perform Copy Edit (Spelling, Punctuation, Format, Grammar)
- Recommend Revisions for Compliance and Consistency
03. PROPOSAL CONTENT PLANNING
Using custom worksheets, facilitating the creation of your value proposition and embedding differentiators in proposal text.
- Prepare Responsibility Matrix
- Develop Proposal Schedule
- Develop and Implement Style Guide
- Customize Writers’ Planning Templates
04. COLOUR REVIEWS
A fresh, unbiased review throughout the development process to check for non-compliance issues, buried requirements, and capture changes to the RFQ or RFP.
- Lead Colour Reviews
- Review Initial Capture Strategy and Plan
- Develop Storyboards and Mock-ups to Validate Proposal Strategy
- Response and Compliance Confirmation
- Review Final Proposal and Price – Score the Proposal
05. GRAPHICS & LAYOUT DESIGN
Communicate effective messaging visually with response specific graphics.
- Layout Design and Formatting (Word and InDesign)
- Refine and Conform Graphics
- Optimize Layout for Compliance and Messaging
- Recommend and Implement Strategies to Achieve Page Count
- Develop Templates, Covers, and Tabs
Contact.
LET’S TALK
To find out how we could help you, contact us today; we would love to hear from you.
Contact.
LET’S TALK
To find out how we could help you, contact us today; we would love to hear from you.
RTS Online.
CONNECT WITH US
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